Fidea made the leap
Those even more geek-dified than I am on the equipment tip may have already known this, but spying the photos from Erpe-Mere I believe Fidea is the first Continental pro 'cross team to make the leap to SRAM. Note Bart's SRAM Red. Oh, and his personal leap from Shimano shoes to Sidi White Sex. I knew he'd come around.
He may not be as PRO as Sven is though given his (and Bart B's) custom modified Shimano road-cum-off road especials...