Dear Giro - Um, in what decade did you design the Prolight?
OK, so everyone heard the hype that Giro was going to unveil a new skid lid at this years Tour. They have a record of doing this having unveiled truly bleeding edge helmets like the Boreas and the Pneumo and later the Atmos and now the sexy Ionos in Tours past. Rabobank and Postal would give the public first-looks with these plastic and styrofoam works of art. Those helmets were like looking at the future. Super ventilated, unbelievably light for their time.
So back to this announcement.
WTF Giro? Truth: Whoever gave the thumbs up to release this thing needs their aesthetic licensce snatched from their wallet and shred...post haste. Please tell me: What is the difference visually between this helmet worn days ago (and yes, this is 2009)...
Photo from http://redkite.giro.com/
...to this helmet...released, oh I suspect 1996. Maybe 1997 (actually it's a new member of their line, the Stylus, at the lower end of the price spectrum):
I just don't get it. The sick 175g light weight of this helmet notwithstanding (compare it to Specialized's 225g for the S Works), the helmet is a giant step backwards in aesthetic design. What happened?
Sunday, July 12, 2009 at 8:13PM
